It certainly is the dawning of a new era in automotive technology when the tiger in your tank becomes a moldy relic of bygone ad campaigns while the humble leftovers from harvested wheat get awards for new sustainable thinking. A. Schulman, Inc.’s AgriPlas wheat straw fiber has just been named a Blue Ribbon Finalist in Environmental Innovation by the Automotive Division of the Society of Plastics Engineers, for its application in the Ford Flex crossover vehicle.

AgriPlas’s contribution to the Flex is an injection-molded storage bin and inner lid made of polypropylene and a bio-filler made of wheat straw. Though the application is modest in scope, a spokesperson for Ford’s Plastics Research division sees it as a litmus test of things to come, in terms of increasing fuel efficiency by decreasing vehicle weight.

Read more of this story »

Editor’s Note: Corey Weaver is a Ford Technical Expert and EcoBoost’s project leader.

One of the great challenges for automakers today is determining which technology or group of technologies will be the most effective in increasing fuel-efficiency and lowering greenhouse emissions - while still meeting the performance, quality and price car-buyers expect. The array of choices available and under development is significant, ranging from turbo charging, direct injection, six speed transmissions, electric power assist steering, weight reductions, electrification, bio fuels and hydrogen fuel cells.

We know there is a viable future for some of the most advanced technologies, but we also recognize not all of them are market-ready or affordable for consumers. Even advanced technologies take time to gain widespread acceptance. For instance, despite mainstream acceptance of hybrid technology, hybrids remain less than 3% of the market.

Read more of this story »

I’ve got to say, this story strikes home with me; I’ve been repeatedly ignored by Twitter’s “customer service” every time I’ve tried to engage them about parked twitter handles. Now it appears that some major auto manufacturers are considering legal action to get Twitter to deal with username squatters in an attempt to protect their brand names.

Read more of this story »

Ever feel like a sucker? Well right now, you should. After taking billions in bailout loans from the Federal Government, promising a half-million electric cars on the road by 2013 and even going so as establishing an electric vehicles program, Fiat-owned Chrysler has renegged on pretty much all of its electric car promises after axing the ENVI program.

This should come as no surprise to anyone who saw Chrysler’s revised vehicle lineup last week, but it still feels like a kick in the gut.

Read more of this story »

Electric Vehicles International is returning to its home in California from Mexico and later this month will have a state tour to celebrate; from their new home in Stockton to the state capitol, Sacramento. Along the way, they are offering test drives for any interested Californians. So if you’ve ever wanted to test-drive a 13 ton full electric delivery truck that goes 60 miles an hour on the freeway; now is the time.

Read more of this story »